"One of the most popular clothing categories in Ukraine is Halloween costumes," says the top manager of LC Waikiki.

Turkish clothing department store chain LC Waikiki – one of the largest foreign clothing retailers in Ukraine. The company, which has fifty stores across the country, generated UAH 4 billion in revenue in the first three quarters of 2025. This is 17% more than in the same period last year.

Female correspondent LIGA.net Lesya Solovchuk spoke with Oleksiy Hryshko, CEO of the Ukrainian representative office of LC Waikiki, about how the behavior of Ukrainian shoppers has changed during the war, how the expansion of Polish discounters is affecting the retail market, and about plans to open new stores.