History
While her husband was at war, the wife developed the business. The story of Vet House veterinary clinics.
The Bilenkyi couple from Vinnytsia opened two veterinary clinics. They focused on complex services that competitors do not provide.
"What is commonplace for veterinarians is super-wow for me," says Iryna Bilenka, co-owner of the Vet House veterinary clinics in Vinnytsia.
In 2023–2024, Bilenka managed the family business while her husband, Volodymyr, defended the country in the ranks of the Armed Forces of Ukraine. In two years under Irina's leadership, Vet House's turnover doubled, she says. One explanation is that Irina is not a veterinarian. "I look at everything from the client's perspective and try to offer what interests them," explains the entrepreneur.
How does the veteran-owned business of the Bilenkyi family function? What features have the entrepreneurs implemented to stand out in the market? Read the article. LIGA.net.
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